Li Keqiang made important comments on the 2021 China brand day

Strive to improve the quality and comprehensive competitiveness of products and services

Make more Chinese brands a reliable choice for domestic and foreign markets

On May 10, 2021 China brand day was held in Shanghai. Li Keqiang, member of the Standing Committee of the Political Bureau of the CPC Central Committee and Premier of the State Council, made important instructions on the activities. The instructions pointed out that strengthening brand building and enhancing China's brand influence and competitiveness are important measures to optimize supply, expand demand and promote high-quality development. All regions and relevant departments should adhere to the guidance of Xi Jinping's new socialist ideology with China's characteristics, conscientiously implement the decision making arrangements of the Party Central Committee and the State Council, uphold the priority of quality first benefit, promote the whole society firmly establish brand awareness, guide enterprises to adhere to the professionalism and craftsman spirit, and enhance the courage and ability to compete fairly in the open market. Focusing on the needs of the market, especially consumers, we should base ourselves on innovation and pursue excellence, forge brands in the process of expanding opening up and actively participating in international fair competition, strive to improve the quality and comprehensive competitiveness of products and services, and make more Chinese brands reliable choices in domestic and foreign markets.